What we will learn in Ben Malol’s Social Marketing MasterClass:
Module #1 – The World of Facebook Ads – An overview of Facebook ads, getting the right mindset and understanding the fundamentals of a good ad.
Module #2 – The Foundation – All you need to know about the Power Editor, Ad Manager, Business manager, and the structure of a campaign.
Module #3 – The Campaign – The difference between the objectives, what to use when, and how, Engagement (PPE) vs Traffic (CTW) vs WC = (Website Conversions) vs VV (Video Views) etc.
Module #4 – The Ad Set – Everything you need to know about the ad set, from targeting to budget, placement optimization, and how to utilize all the ad set functions on the highest level.
Module #5 – The Ad – The different types of ads and what makes a great ad, everything from writing top notch sales copy, creatives, pain and desire theory, with complete breakdown of succesful ads.
Module #6 – The Pixel – How the optimization REALLY works, custom audiences, private strategies that have never been revealed.
Module #7 – Adset 2.0 – Metric breakdown, what do we want to see on our ads, how long to let an ad run and how to stop wasting money on ads inefficiently.
Module #8: The Million Dollar Scaling System – The secret methods behind fast and HUGE scales, everything from in depth manual bidding, to optimization.
Module #9 – Google Analytics 101 by Dimitris Skiadas – Learn Google Analytics and how to utilize it in your business.
Module #10: Running a Facebook Ads Agency – The complete step-by-step program on how to run a succesful agency running Facebook ads for clients and getting paid $1,500 – $3,000 a month PER CLIENT.
This content is for members only.
