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What you can learn from Alex Glenn – How To Launch an Agency-Focused Partner Program?
In this course, you will learn how to launch an agency-focused partner program. 12 actionable classes taught by 10 partner program and channel experts giving away over a dozen internal resources to help you make your program a success.
Before we get into defining what actually incentivizes software-agency-partnerships, let me first clarify what it means for an agency to ‘double-down’ on any particular software:
- The agency is exclusive to one software per category / use case.
- The agency devotes resources in learning that software inside and out.
- The agency builds retainers around services with this software powering those.
- And, the agency will even provide you invaluable product roadmap feedback…
This is what we at Partner Programs call an agency-software “Partnership”. And the result of having it can be the lion’s share of your revenue.