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What you can learn from this course?
The INBOX EXPO conference is about email and its related technologies. Our content covers the entire gamut from marketing to security, deliverability and anti-spam. Inbox Expo is the one event that gurus, practitioners, and technologists all attend. From those who are new to the business of email, marketing automation, deliverability and compliance through to seasoned experts have something to gain.
- How you can utilise the latest in email technology, what is new with video in email? AMP? BIMI?
- How to make the most of interactive email design, indeed should you make use of it at all?
- About the success and failures of email marketers who were forced to adapt to Covid 19
- Effective tips for growing your email list no matter your vertical
- How to adapt your email program in 2021 to reflect the new economy
- Overcoming challenges to reaching inbox consistently, everything you ever wanted to know about deliverability
- Achieve better results from your program across all metrics
- What are the email metrics that really matter and how do you utilise that knowledge to make a difference?
- How do you ensure you email programs are legally compliant in an ever changing privacy landscape?